
For many years, serious illnesses such as cancer, heart disease and stroke were largely associated with older age. However, emerging claims data suggests a concerning shift: these conditions are increasingly affecting younger generations, creating significant financial and lifestyle consequences for individuals and families.
As wealth advisers, we often discuss the importance of long-term financial planning, investment growth and retirement readiness. Equally important is protecting the financial foundation that makes these goals possible. The increasing prevalence of dread diseases among younger adults highlights why comprehensive risk planning remains a critical component of any financial strategy.
The New Reality of Serious Illness
Recent industry claims data reveals that cancer remains one of the leading causes of death, disability and severe illness claims. In fact, cancer continues to be the dominant reason for many life, disability and critical illness claims across a wide range of ages, professions and demographics.
Perhaps most concerning is the trend that serious illnesses are no longer confined to older age groups. Insurers are seeing claims from significantly younger individuals, reflecting both improved diagnosis and the reality that lifestyle-related diseases are becoming more prevalent earlier in life.
For younger professionals and families, this serves as an important reminder that financial vulnerability is not limited to retirement years. A serious medical diagnosis during peak earning years can disrupt income, increase expenses and place considerable strain on savings and investment plans.
A Risk Beyond Medical Costs
Many South Africans assume that medical aid and gap cover provide sufficient protection against major health events. While these solutions play a vital role in covering healthcare expenses, they do not necessarily address the broader financial impact of a serious illness.
When an individual is unable to work during treatment or recovery, the loss of income can become one of the biggest financial challenges. Additional costs may include:
- Home and lifestyle adjustments
- Specialised treatment expenses
- Travel and caregiving costs
- Ongoing rehabilitation
- Reduced earning capacity during recovery
These are often expenses that fall outside the scope of traditional medical cover.
Why Risk Protection Matters
A comprehensive financial plan should not only focus on wealth creation but also on wealth protection.
Life cover, disability cover and dread disease (critical illness) cover each serve a different purpose. While life cover provides security for loved ones in the event of death, disability and critical illness benefits can provide financial support when a person survives a serious medical event but is temporarily or permanently unable to earn an income.
The objective is simple: protect your family’s financial wellbeing during life’s most challenging moments.
Without adequate protection, investors may be forced to liquidate long-term investments, access retirement savings prematurely or accumulate debt to meet ongoing financial commitments. This can significantly derail long-term wealth-building objectives.
The Importance of Regular Reviews
As life circumstances change, financial protection needs change as well. Income levels increase, families grow, debt structures evolve and financial goals shift over time.
Regular reviews with a financial adviser help ensure that cover remains aligned with changing needs and continues to provide appropriate protection. Industry experts consistently emphasise the value of maintaining an ongoing relationship with a trusted adviser who can assess whether existing cover remains relevant and sufficient.
Key Takeaways.
- Serious illnesses are increasingly affecting younger South Africans.
- Cancer remains one of the leading causes of life, disability and critical illness claims.
- Medical aid alone may not protect against the broader financial consequences of a serious illness.
- Disability and critical illness benefits can help protect income and financial stability during recovery.
- Regular reviews of risk protection strategies are essential to ensure cover remains aligned with evolving needs.
Final Thoughts
Building wealth is only one side of a sound financial plan. Protecting your ability to generate income and preserve your family’s financial security is equally important. As the prevalence of serious illnesses among younger generations continues to rise, proactive risk planning should form an integral part of every wealth management strategy.
Source
Adapted from:“The Rising Spectre of Dread Diseases Among Younger Generations”, Moneyweb, sponsored content featuring insights from Arno Jansen van Vuuren, Head of Retail Marketing at Old Mutual, published 16 July 2026.

